At Fox in the Forest, your story comes first. Take a look at how I've crafted creative stories to engage each brand's unique audience.
From big-name brands to the small business owner, I strive to create content that delivers.
Web Content Samples
Fox in the Forest works extensively with big name brands to produce web content for the outdoor industry and more. Below is a small sample of my work. If you desire ghostwriting samples, please reach out to me directly. Simply hover over each project to learn more.
Content Generation with REI
I write compelling stories for the REI Co-Op Journal geared towards empowering others to get outside and have their ultimate adventure.
Articles
Content includes photography and closer work with editors.
Long Term Content with TETON Sports
For the past two years I have worked closely with TETON Sports to deliver timely blog articles each month.
Articles
Together with content management we discuss topics and produce compelling, SEO-rich content, including photography.
Agency Collaboration with Gregory Packs
For the last two years I have teamed up with Matcha Media to bring the high-quality, short form content to outdoor clients.
Articles
Check out the featured article: A Backpacker's Guide to Southeast Asia
Long Term Blog Content for Spring Creek Ranch
From quippy advertorials to locally-fueled insight into Jackson Hole, I teamed up with TMBR Creative Agency to write blog content for Spring Creek Ranch, a luxury resort with western flair.
Articles
Each month, the account manager and I work together to create thoughtful promotions for Spring Creek Ranch.
Blog Content with Therm-a-Rest
When it comes to content, I'm not afraid to get down and dirty. In this project for Therm-a-Rest I headed out on a two-week road trip across the American Southwest.
Article
Together we shot product photography and told a compelling story about how to make the most of winter.
Gear Reviewer and Content Writer for Outdoor Gear Lab
As an outdoor industry expert and freelance writer, I handle rigurous testing, recording, photography, and write ups for Outdoor Gear Lab.
Articles
All gear review work features research, process development, ranking, field hours, and more.
Currently managing: Women's Backpacking Packs and Women's Hiking Pants.
Currently managing: Women's Backpacking Packs and Women's Hiking Pants.
Web Copy Projects
At the heart of any digital presence is your website. Here at Fox in the Forest, I focus on delivering impactful copy that speaks to your customer. We work together to create a website that drives results.
Corporate B2B Landing Page with Catapult
Catapult and I worked together to develop an impactful, SEO optimized home page for their B2B PR firm. The result is a user-friendly homepage with a punch.
Landing Page
Catapult wanted to highlight their innovative approach to PR without losing their voice for bread-and-butter services.
Web Copy and Digital Marketing Consultation
Dr. Stadnyk launched his healthcare professional coaching business in tandem with his website. In partnership with The Vivere Design Team, we delivered a thoughtful web page that celebrates Dr. Stadnyk's unique coaching style.
Web Copy
Our focus was an approachable voice that made his community feel welcomed and encouraged to reach out for help with team building and management coaching.
Content Optimization with Adventure Alternative
In a year-long project, I worked with Adventure Alternative to clean up and optimize their website for SEO. In just 4 months we saw a 66% increase in organic traffic.
Content Optimization
Work included re-structuring and reorganizing web content, SEO keywording, content generation, and back-end website scrubbing.
Outdoor Journalism
My passion for the outdoors and storytelling goes beyond content writing. I have been published both in-print and online for major outdoor publications.
Outside Online
Here's what I learned from collecting the plastic my household produced for a month.
Article
I Tracked My Plastic Use for a Month
Freelance Writer for Backpacker Magazine
As a regular contributor to Backpacker Magazine, I cover a wide variety of skills and narratives, with a specialization in fitness.
Articles
The following articles have been published both in-print and online.
Big City Mountaineers
Each year I partner with Big City Mountaineers to raise awareness for their organization that aims to get under-resourced youth into the outdoors.
Articles
I summited the Grand Teton on behalf of Big City Mountaineers for their Summit for Someone program. In this feature for Boulder Weekly magazine, I talk about the importance of facing fear.
Let's Team Up!
Interested in hiring me for you next content project? Reach out below!